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Our mission is to inspire and encourage rural communities to improve their health and wellbeing through physical activity.

Welcome to
Fat Farmers: Rural Health Initiative

It all started back in 2012 when three farmers at Maitland on Yorke Peninsula (SA) started going to the gym. And this original group is still going strong! The below clip shows their Friday morning gym sessions and is a great visual snapshot of what Fat Farmers is all about! Each of our groups has it's own identity. Some are men only but many are inclusive of women and also children. And it's not all about going to the gym. We have a couple of walking groups too...

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Fat Farmers and Active Farmers Integration

When two organisations share the same purpose — to improve the health and wellbeing of rural communities — and have been working towards that goal for over a decade, joining forces just makes sense. Together, we can reach more towns, support more people, and create an even bigger impact across regional Australia.

Find your local group on the map & get involved!
Or contact us to start a new group for your community...

Proudly supporting the ifarmwell campaign: Weather it Together
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Upcoming Events

  • South East Field Days
    South East Field Days
    Fri, 20 Mar
    Lucindale
    20 Mar 2026, 9:00 am ACDT – 21 Mar 2026, 5:00 pm ACDT
    Lucindale, 3293 Ave Range Rd, Lucindale SA 5272, Australia
    We're excited to be in Lucindale at the South East Field Days again! Come along and say hi. Find more information here: https://www.sefd.com.au/
  • Keith Show Skin Checks
    Keith Show Skin Checks
    Fat Farmers & Preventive Health Event
    Thu, 26 Mar
    Don Moseley Park, Keith
    26 Mar 2026, 9:00 am ACDT – 27 Mar 2026, 4:00 pm ACDT
    Don Moseley Park, Keith, Heritage Street &, Anzac Terrace, Keith SA 5267, Australia
    Thanks to Preventive Health SA, we're heading down to Keith, to run FREE skin checks with the Rosemary Bryant Foundation! Book your free skin check here: https://app.molescope.com/au/keith-derby/
  • Keith Show
    Keith Show
    Sat, 28 Mar
    Keith
    28 Mar 2026, 7:30 am – 11:30 pm ACDT
    Keith, Keith SA 5267, Australia
    The 98th Annual Keith Show is being 'revved up' and we'll be there to support! Book your free skin check here: https://app.molescope.com/au/keith-derby/ Find more information here: https://www.keithshow.org.au/
  • South East Family & Friends Day
    South East Family & Friends Day
    Fat Farmers Hosting/Co-Hosting
    Sun, 29 Mar
    Naracoorte Showgrounds
    29 Mar 2026, 10:00 am – 2:00 pm ACDT
    Naracoorte Showgrounds, 171 Smith St, Naracoorte SA 5271, Australia
    Help break the 'Largest Fat Farmers Workout' record! Join Michael at 10am for an optional light workout, plus free activities, food, coffee and special guests - including Tom Jonas! Supported by the SA Government's $73 million Drought Support Package.
  • Yorke Peninsula Family & Friends Day
    Yorke Peninsula Family & Friends Day
    Fat Farmers Hosting/Co-Hosting
    Sun, 19 Apr
    Maitland Football Oval
    19 Apr 2026, 10:00 am – 2:00 pm ACST
    Maitland Football Oval, JMHG+HF, Maitland SA 5573, Australia
    Help break the 'Largest Fat Farmers Workout' record! Join Michael at 10am for an optional light workout, plus free activities, food, coffee and special guests - including Tom Jonas! Supported by the SA Government's $73 million Drought Support Package.
  • Rotary Pioneer Adventure Day, Tailem Bend
    Rotary Pioneer Adventure Day, Tailem Bend
    Sun, 03 May
    Old Tailem Town Pioneer Village
    03 May 2026, 9:00 am – 4:00 pm
    Old Tailem Town Pioneer Village, Old Tailem Town Pioneer Village, Princes Highway, Tailem Bend SA 5260, Australia
    Come along for free skin checks by the Rosemary Bryant AO Research Centre, and free heart and diabetes checks by Flinders University International Centre for Point-of-Care Testing. It's set out to be a fantastic day!
  • City to Bay 2026
    City to Bay 2026
    Sun, 20 Sept
    Glenelg
    20 Sept 2026, 6:00 am – 4:00 pm ACST
    Glenelg, Glenelg SA 5045, Australia
    Start your training and prepare for this year's City to Bay! Registrations open soon. More information to come closer to event. https://city-bay.org.au/
Grapevine

  Recent Media  

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"Fat Fighters"
1 March 2026

“A rural health initiative begun in South Australia is now making inroads across the nation, getting farmers out of their tractors and into the gym.” - 7News
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"Fat Farmers launches mobile health hub offering free health checks"
12 December 2025

“To get rural men to have a health check can be hard, but people feel comfortable because we are grassroots and farmer-driven.” - Stock Journal

Faces of Fat Farmers

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